SASKATOON, SK, March 9, 2010 – cfactor®, a leader in transformative social business solutions, recently shared its experiences in enhancing employee engagement and culture at the Marcus Evans Internal Branding & Employee Engagement conference in Miami, Florida. The conference brought together leaders in communications, human resources and business across many different industries to share knowledge and best practices.

Gary Givan, cfactor’s Vice President of Sales, and one of its most passionate evangelists, participated in a panel discussion with other thought leaders exploring how companies are maximizing their use of social technologies in employee communications, culture and engagement. The candid and interactive knowledge-share provoked many interesting stories of success as well as challenges, particularly the additional pressures that companies are facing in this volatile economy.

Gary noted “It’s great to have the opportunity for open dialogue with a diverse group of leaders such as this. Based on the discussion, there continues to be an expansive range of engagement goals and struggles among companies – dealing with transformation, improving productivity, sharing knowledge, improving retention – and more. The desired results of engagement are unique for each company and no two strategies look the same. One common thread that did emerge was that companies are using social technologies strategically to connect and enable people and information in new ways, and there is no denying the impact that has on engagement.”

About cfactor

cfactor Works Inc. uses social web technology and strategies to deliver enterprise communication, community and workforce solutions. cfactor uniquely connects people, work process, social media and existing technologies to drive new insights and efficiencies - fundamentally transforming how our clients do business. Since its founding in 1999, cfactor has been delivering enterprise applications for Global 2000 companies.

Media Contact: Bonnie Clark, Marketing Manager, Toll Free 877-655-5798 x123